Leverage Software Empowers Online Communities Through Launch of Version 5.1
San Francisco, Calif. — May 15, 2006 – Leverage Software, a leader in online community software which helps companies improve customer loyalty, build stronger brands, and drive word-of-mouth marketing, announced today that it has released Version 5.1 of its Leverage Community Platform. The updated version includes a new set of over sixteen new features which help members better communicate and collaborate, and empowers community owners to better understand their customers' ideas and behavior. The new version will be immediately available to all existing customers as part of Leverage's commitment to its ongoing customers, which include Salesforce.com, Microsoft, Sun Microsystems, CMP, IDG, and a large number of other industry-leading technology and media companies.
"Leverage Software's focus is on building technology which help our clients energize and engage their customer base" said Mike Walsh, CEO of Leverage Software. "Our clients know that the market has changed, and it is imperative for them to listen to their customers, as they are the ones who spark innovation, drive new sales and marketing approaches, and help our customers continue to grow and remain the industry-leaders they are."
Features included in version 5.1 include improved group collaboration functionality, the addition of multimedia content search, and an innovative media rating and feedback system which empowers the community to decide which content and information is the most important to them.
"The individual is in charge today," said James Smith, Vice President of Sales and Business Development for Leverage Software. "Again and again, our customers tell us they need ways to align themselves WITH their customer base, to find ways to listen and engage with them. This new release helps them to do that."
The Leverage Community Platform powers two industry-leading applications called CustomerConnect and EventConnect, and is available through a software-as-a-service format which enables its customers to engage its customer base without any involvement from their IT or R&D staff.
About Leverage Software
Leverage Software creates and markets a suite of innovative online community software systems which help improve customer loyalty, build stronger brands, drive word-of-mouth marketing, innovate faster and listen to customers like never before by giving customers the voice they deserve. The Leverage Community Platform empowers customers to meet, build relationships, share ideas, contribute content, and learn from one another giving companies a way to quickly understand their values, needs, and opinions, and providing you with the insight you need to drive your business. Leverage Software is based in San Francisco and on the web at www.leveragesoftware.com
Media Contact:
Mike Walsh
Leverage Software
415-602-7060
mwalsh@leveragesoftware.com
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